Mouka kick-starts mum in business challenge, calls for entry
By Charles Okonji
As part of activities to celebrate 2021 Mother’s Day in May, Mouka has rolled out the ‘Mums in Business Challenge’to reward female entrepreneurs with cash grants for their ventures.
The company has declared that the initiative is in line with the brand’s mission of adding comfort to life and falls under its CSR pillar of “skills for life.”
Mouka’s Head of Marketing, Tolu Olanipekun who made this known to the press, not that it part of the company’s plan in rewarding female entrepreneurs.
Olanipekun said, “In May of 2019, Mouka ran a similar online competition, organised in partnership with AGS Tribe, a firm that provides entrepreneurs opportunities across Africa.
“Maryam Adebola-Salami, the founder of Mobaby Care Nigeria, emerged the winner and was presented with a cheque of US$1,000.
“This year, Mouka is taking this initiative further by supporting three mum entrepreneurs. The first prize winner will go home with a cash grant of N500,000, the second prize winner with N300,000 and the third with N200,000. All winners will also go home with Mouka mattresses and pillows.
“The 2021 ‘Mums in Business Challenge’ is also being organised in conjunction with the AGS Tribe. Consumers are encouraged to visit Mouka’s social media handles for information on how to participate as well as terms and conditions.”
According to the Head of Marketing, ‘Mouka is a brand that genuinely cares for its consumers and is continuously looking for ways to add comfort to their lives through its products and initiatives as these. We see mums as the pillars that support the homes. They should be encouraged and supported to excel in their chosen fields of endeavour’. She explained.
Mouka is Nigeria’s leading brand of mattresses, pillows and other bedding products.
