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Exhibition: Local producers of beauty products pledge to strengthen other micro businesses

Some producers of locally made beauty products on Thursday said they were ready to help other micro entrepreneurs to improve and earn more in their businesses.

They spoke in Lagos at the ongoing Beauty West Africa Exhibition and Conference, organised by the BtoB Events.

The Founder of Timoje by Risi, Mrs Risi Yusuf said that the acceptance of locally made body and hair care products had made her to remain focused  on the business

The producer said that the organisation was at the programme in order to contribute its quota to the development of Micro, Small and Medium-scale Enterprises (MSMEs).

“I started this line of business a year ago, but I must say that it is like we have been in business for over five years.

“Nigerians now love the natural heritage God blessed us with, they prefer using local and natural products like ‘ori’ (shear butter), blacksoap and others which we produce.

“We are here at the exhibition to see how we can partner with other micro businesses and help them start their own beauty line.

“They can be distributors of our products and earn money,” Yusuf said.

The Chief Executive Officer, Shade Crown Beauty Line, Mrs Adeboyeji Ero, said that introducing new products to Nigerians was a difficult task.

Ero said that she had to partner with makeup artists to use her beauty products for clients and later endorse the quality of the product.

“We did not start out with our product line, Shade Crown was rolled out this year and what we have done is to partner with makeup artists to use our products.

“I was a makeup artist before I ventured into selling and producing beauty products. So, I know a lot of makeup artists.

“We produce powders, foundation, glitters, lipsticks among others and it has been a wonderful experience,” she said.

Ero also said that distributors were welcome at a very affordable investment of a minimum of N10,000 to start their business, which would be lucrative.

Lindoris Resources Ltd. was open to partner international brands at the exhibition.

Mrs Doris Nkan, Chief Executive Officer, Lindoris Resources Ltd., urged the federal government to ensure policy that would ease the process of exporting locally-made products.

Nkan said that the company, producer of skincare and haircare products based in Calabar, was ready to have distributors across the country.

She said  that having more distributors was necessary, especially now that importation of some products was being restricted.

Nkan said that it would also provide job opportunities for youths who want to be self reliant.

The 2019 Beauty West Africa Exhibition, which started on Wednesday will end on Friday at the Landmark Events Centre.

The exhibition has over 200 international and local exhibitors from five continents and has attracted no fewer than 1,000 visitors.

The events is co-sponsored by Lyla Blanc and Cantu Shea Butter, while the official conference partner is Compass Consulting.

 

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